Maciej Pawluch
I help cycling, outdoor, sport, and wellness brands tell stories that inspire people to get outside, move, and connect with what they do.
Over the past two years, I've partnered with brands including Cannondale, Chico Racing, Bridge Bike Works, Mount St. Louis Moonstone, Horseshoe Valley Resort, Wilderness Tours, Bateman's Bike Shop, PerformOS, and The Movement Lab. From event recaps and product storytelling to educational campaigns and lifestyle content, I create work that looks authentic because it's built on real experiences.
My approach combines creative direction, photography, cinematography, editing, and content marketing with a focus on helping brands grow their communities, increase engagement, and create content people genuinely want to watch.
Outside of client work, I'm an avid cyclist, snowboarder, and outdoor enthusiast. Projects like In Search of Dirt allow me to document the people, places, and stories that make outdoor culture special while continually pushing my craft.
I'm based in Toronto and available for projects across Canada, Poland, and Europe. As a bilingual English and Polish storyteller, my goal is to help brands create meaningful content that resonates across communities and inspires people to get outside.
Social Media Content
Creative Direction
Cinematography
Photography
Video Editing
Brand Storytelling
Content Strategy
Brand Campaigns
Product Launches
Event Coverage
Tourism Marketing
Destination Storytelling
Athlete & Ambassador Content
Social Media Retainers
maciejpawluch@gmail.com
instagram.com/maciejpawluch
linkedin.com/in/maciejpawluch
Based in Toronto, availble to travel ENG/PL